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An entrepreneur and investor with over 25 years of leadership experience, Martha has a proven track record of bringing multi-billion-dollar products and services to market. Striking the balance between strategic vision and what is operationally achievable, she has been successful across a range of startups and industries including content providers, manufacturing, hospitality, consumer packaged goods, and cannabis. Martha brings her mastery at creating and managing monetization to Hypur, driving the implementation and operationalization of Hypur’s services.